Training Book
In 2017 StyleShoots launched a new machine made for Model photography and video. When the machine was sent to the different customers they received this book to help them make the most out of their photoshoot.
What I did: Art direction, layout and photography
Building a manual
One of the priority was to build a manual to be easy to scan through. Splitting the story in 4 short parts helped us to guide the reader through the whole process of making fashion photography for e-commerce.
Building a system
My second goal was to create a system who guide the user through the content.
To convey that I created a system with small tips here and there, and an apparent grid.
Check list
Repertoire of poses
Tips
Photography making
In order to realize that book we had to create the integrality of the pictures. From the smallest illustration to the editorial shots we had to create everything internally and I directed the whole process.
